Neuroscience
Interesting Image

Your Brain on Savings

There’s actually a positive side to being stuck at home. Personal savings have skyrocketed. But my guess is that when the pandemic passes, savings will plummet.

The fault may lie in our brains.

A recent study by Cornell University neuroscientists discovered that our brains are biased toward earning and against saving. Perhaps it’s the immediate gratification our paychecks offer while putting aside small amounts feels about as gratifying as watching grass grow.

“Fundamentally it comes down to this: saving is less valuable to our brains, which devote less attentional resources to it,” said the co-author Adam Anderson. “Our brains find saving more difficult to attend to.”

Yet fixating on earnings can be fool hardy. I call it the Illusion of Affluence. I see it all the time. Successful women spending too much, saving too little, plowing all profits back into their businesses or on classes for personal growth (deceptively calling it “an investment”).

Their ample earnings gives them the illusion, but not the security of true abundance. The real measure of wealth is your net worth…not what you earn but what you keep.

My Journey Through Fear

I had a rough few days.

As I watch the world implode, the virus surge, the markets plunge — my doctor tells me I need cataract surgery. Anything with the eyes terrifies me.

My head fills with worse case scenarios. I fall into a very dark place, unable to find my way out.

Then I remember what A Course in Miracles calls “the most important concept that exists in the universe—”the Law of Cause and Effect.”

The Course explains this law very differently from the world’s more generally accepted Newtonian explanation.

Here’s What Really Needs to Change

Am I the only one feeling this way?

Yes, the protests—peaceful or not—have led to incredible changes. Companies are hiring more blacks. Communities are implementing radical police reforms. The shares in black-owned businesses are soaring.

But to create true and lasting equality, we must look beyond the external. To change the collective, we need to transform the individual.

I say this from experience.

I came of age during Women’s Lib. Enraged by rampant discrimination, we took to the streets, burning our bras, demanding gender equality. And lo and behold, the workplace opened its doors, albeit a crack. The banks gave us credit cards without requiring a man’s signature.

Interesting Image

Feeling Like an Imposter? Time to Rewire

I just read that award-winning Maya Angelou, after publishing her 11th book, thought to herself: “Uh-oh, they’re going to find out now. I’ve run a game on everybody.”

Can you imagine Maya Angelo feeling like fraud!! But looking back, I think of all the  courageous, confident, highly successful women I’ve interviewed who told me they still felt like a fraud long after their careers were flourishing.

Sadly, the imposter syndrome is epidemic among women, even the most successful ones. In Neuroscience, I found a possible explanation as to why. Despite their achievements, these women never rewired their old belief systems.

They didn’t prepare themselves mentally as they pushed themselves physically. Because they hadn’t changed their thoughts, their brains remained wired to see only the past.

Their low self-image hadn’t caught up with their incredible successes. Their old neuropathways still dictated their current perceptions.

The moral of this story:  before you focus on changing your behavior, you must transform the causes of that behavior—your thoughts and beliefs. 

What thoughts and behaviors could you begin to rewire for success? Leave me a comment below.


Get the support you need. Join my virtual community, The Wealth Connection where women support women! Learn More!
Interesting Image

Reinventing Normal

I’m hearing the same thought from numerous sources. Once the pandemic has passed, don’t expect a return to normal. Life as we’ve known it will never be the same.

That can feel scary. Indeed, uncertainty is frightening. But what if the current crises is not to be feared? What if we welcomed it as a much-needed wake-up call?

I’m reminded of a 2019 Ted Talk by Ashweetha Shetty. Though her subject was education, her words feel eerily prophetic.

 “All of us are born into a reality we blindly accept,” she said, “until something awakens us and a new world opens up.”

I’m wondering if that’s what’s happening now. “Something” (Spirit. perhaps) is trying to awaken us to other possibilities—possibilities other than the reality we’ve “blindly accepted.”

What if we all used this time in isolation to imagine the new normal we’d love to create? What if we reimagine a future unlike the past?

Think about the life you crave, not the one you live. Consider the legacy you wish to leave. Allow your imagination to run wild, to dream audaciously. Make it fun, as if you’re a child playing make-believe.

Notice if your thoughts tell you it’s not practical or even plausible. Know that’s your brain defaulting to old neuropathways.  Resist the urge to acquiesce.

Instead, trust this is your intended future yearning to emerge. Allow the ideas to sink into your psyche. Adopt them as your new story.

Repeat this story often (especially when tempted to tell your old one). Focus on it in meditation. Visualize it as you fall asleep.

Rest assured. This new story is not some grandiose tale told by your insecure Ego, but guidance from your loving Soul, urging you to step into your Greatness, shining your light in a world steeped in darkness.

Tell me about your new normal—the one you’d love to start living.  Share in the comments below as if it’s already a reality.


LogoCould you use some extra support during these crazy times? I’d love to mentor you in my 5-month ReWire Mentorship Program. Click here to learn more about this life-changing program.

Interesting Image

A Spiritual Solution for Scary Times*

*Adapted from my upcoming book: Rewire for Wealth

I’m turning to A Course in Miracles (ACIM) a lot more these days. 

As many of you know, ACIM is a spiritual text that calls itself “a course in mind training,” and declares its sole purpose is “to restore awareness of the power of the mind.” 

I may not be able to control the frightening unfolding of current events. But can use the power of my mind to control how I react to them.  

“The only way to make prudent decisions in a plunging market”, my favorite WSJ  columnist, Jason Zweig, recently advised, “is by creating a circle of calm around yourself.”Amen to that! 

How do you train your mind to “create a circle of calm?” You must understand what ACIM calls “the most important concept that exists in the universe:” The Law of Cause and Effect. 

ACIM (as well as neuroscience, quantum physics and many spiritual teachings like Buddhism) explains this law very differently from the more generally accepted Newtonian version. 

To the world, a cause is an external incident which produces an internal effect. The market crashes (cause) and you panic (effect). But this view is very disempowering. Blaming something or someone else for ‘making’ you unhappy or fearful turns you into a victim.

According to ACIM, nothing ‘out there’ has anything to do with you feeling happy or upset.  Your thoughts are always the cause. If you want to change the effect (your experience)—greater abundance, more happiness, increased peace of mind—you must first change the cause (your thoughts). 

Mind training is about far more than positive thinking. It requires you to shift the source of your feelings from the world out there and point your finger where it belongs—your own mind. 

Or as ACIM puts it: “Seek not to change the world, but choose to change your mind about the world.” 

Join me on March 19, for a FREE call to learn a simple, but radically different Formula for Mind Training. When you understand how to control your thoughts, you’ll discover how much power you have to create the life you desire. 

What thoughts do you need to change for greater peace of mind? Leave me a comment below.

Interesting Image

The Sky is Falling…or is it?

Don’t you just love the media? First they warn you: Don’t Panic. Then they give you all these reasons to panic.

How do you stay calm when both your money and your health feel dangerously at risk?

Over 5 years ago, I created a radically new formula for training your mind to rewire your brain for wealth and well-being. With all the growing fear and uncertainty, I realize now is the time to share with you the simple 3 step ReWire formulaRegister here for this FREE call.

This formula—combining neuroscience, psychology and spiritualityis based on the premise that nothing ‘out there’ has anything to do with you feeling happy or upset. Your thoughts are always the cause.

If you want to change the effect (your experience)—more money, greater peace, less stress, more success—you must first change the cause (your thoughts). Who you are, what you do, and the life you have comes from what you think.

As A Course in Miracles explains: “The world you see does nothing. It has no effects at all. It merely represents your thoughts. And it will change entirely as you elect to change your mind”.

And Albert Einstein echoed: “The world we have created is a product of our way of thinking.”

I want to show you how to change your thinking and calm your anxiety! Please join me for a FREE call: The ReWire Response. I promise this call will be worth your valuable time. Register Now!

The call is Thursday, March 19th at 4 pm PT/7 pm ET. If you can’t make it live, I’ll email you a link to the recording.

I hope you’ll join me. Register Now!

Interesting Image

I Am Writing

If you’ve been following me for any length of time, you know that I’m writing my 7th book, Rewire for Wealth. My publisher’s given me a very tight deadline. With holidays looming, I’ve decided to take a short break from my weekly blog.
But, I don’t want to leave you, my loyal readers, without some weekly encouragement so my wonderful assistant, Lynda Jo, will be posting past blogs you may have missed—or, as is so often the case, you need to review again (it’s amazing how things will land in your inbox just when you need them). You’ll also see updates on my writing progress.
 
Here’s the first encore from August, 2018.

My Personal Experience in Rewiring

I’m making myself crazy. I’ve been doing it for months. Ever since I decided I was ready to birth my next book. In a fit of over-zealous optimism, I gave myself till summer’s end to finish the proposal.

Well, summer is quickly coming to a close. My proposal, however, is nowhere near completion. Not even close. I’ve been beating myself up—unmercifully—for missing my goal.

I’m a big believer in setting deadlines. They’re terrific tools for staying on track. But, I’m recognizing, there’s a major downside to made-up deadlines.

The trouble comes when I don’t meet them. Rather than rethink the timing, I scold myself severely for screwing up.  

Oh the absurdity of artificial deadlines! Yet, on reflection, I realize I’ve done this my whole life.

In fact, I suddenly realize, it’s actually a habit that’s been hardwired in my brain. And the very thing I’m writing my book about—3 steps to rewiring the brain—is precisely what I need to put into practice. Yes, there’s hope!!!

I’ve already begun the 1st Step: Recognize. I clearly see that chastising myself for falling short of an arbitrary deadline is unhealthy, unproductive and habitual. Sure, deadlines can be motivating. But self-flagellation is no way to foster creativity.  

Now, the 2nd step, Reframe. I need to see this differently. Looking back, I realize (big sigh!) proposals always got written, projects always got completed…just not on my schedule. Instead of defying the current, what if I deferred to Divine timing?  Only in hind sight can I possibly know what’s actually in my own best interest.

Finally the 3rd step, Respond Differently. I make a promise to myself. From now on, if I’m feeling stuck, if doors stay closed, if nothing flows freely and it ceases to be fun, I’m viewing these as indicators that it’s time to surrender and reassess rather than doggedly pursue a rigid decision.

The essence of my rewiring experience boils down to this: I’d rather live with the tranquility that comes from trusting a Higher Power than the stress of self-imposed pressure.

Are you still pursuing a goal that’s past its “expiration date”?  Why? Leave a comment below.


If you enjoyed this Words of Wealth, click here to receive a copy in your inbox every week.

Interesting Image

And You Thought It was about Money!!!!

Once a woman achieves financial stability, no longer struggling to make ends meet, something within her dramatically changes…though she’s rarely aware it’s happening.

Her brain, no longer tasked with simply surviving, is ready to rewire itself.

She finds herself yearning for Greatness, no longer satisfied with mediocrity. 

She deeply desires to create wealth, not for its own sake, but for its original meaning—well-being. 

She strives for power, not to appease or dominate others, but to have dominion over herself.

She searches for significance, not by being the best or making the most, but by doing what God put her on earth to do.

Rewiring, however, requires tremendous effort. She must intentionally respond differently, not habitually, consciously choosing behaviors that permit her to thrive…rather than merely survive.

Yet, unless she’s vigilant, her old neural connections will keep recreating ‘not enough’. She’ll unwittingly remain rooted in the hard-wired neuropathway offering the least resistance (otherwise known as her comfort zone).

I truly believe when enough women understand how to rewire their brains by taking the path of most resistance, building their wealth and claiming their power, a global transformation will occur. 

We’ll have the values, visions, sensitivity and the resources needed to change this world, heal this planet.

This, I believe, is our essential legacy, our inherent destiny, our financial responsibility as women.

Tell me about the legacy you want to leave in the comments below.


Get the support you need to create the Wealth you desire in my virtual community of women supporting women, The Wealth Connection. Now only $47/month!  Join the conversation today!

Interesting Image

Blame It On Your Brain

I remember a friend telling me that her son, a financial advisor, tried to explain some financial concept to her.  “I want you to get this,” he insisted.

She listened intently but when he finished, she told me, “I hadn’t heard a word he said. I went into a haze. I felt so stupid. Why do I do this?”

I see this all the time. A woman attempts to take financial control but she’s suddenly struck by a sense of foreboding. It’s as if she’s entering a place she shouldn’t be and a voice in her head screams out: Danger! Keep Out! Immediately, she shuts down. 

It wasn’t until I started studying Neuroscience that the reason for this pervasive reaction became clear. Women’s and men’s brains process financial (and other) information differently. Men see investing in the market as a challenge. Women see investing as a threat. 

Our prehistoric brains were wired to ensure our safety and survival. Anytime we feel threatened, our rational brain shuts down, sending us into fight, flight or freeze mode.    

This doesn’t apply only to beginners.  I’ve had women who work in the financial industry or manage large budgets in their jobs, tell me, “I do this for a living, but my own finances are a mess.” If you’re in this boat, there is a way out. It’s not filling your head with more facts, but instead learning to rewire your brain.

I’m excited to announce McGraw Hill will be publishing my latest book, The Rewire Response: Mind Training for Wealth, Well-being & Whatever Else You Want. I just got the contract so it won’t come out for a while. But I’ll be sharing some brand-new programs on rewiring this fall. Stay tuned.

I’d love to know… Does this help explain why you, a smart woman, have a tendency to avoid money? Leave me a comment below.


Would you like to try out coaching with me? Join The Wealth Connection for six-months—Only $297 and get a 30- minute private coaching session with me! (The coaching alone is a $300 value.) JOIN TODAY!

Meet Barbara Huson

When a devastating financial crisis rocked her world, Barbara Huson knew she had to get smart about money… and she did. Now, she wants to empower every women to take charge of their money and take charge of their lives! She’s doing just that with her best-selling books, life changing retreats and private financial coaching.

Top Back To Top
Site Design Rebecca Pollock
Site Development Alchemy + Aim