Neuroscience

How I Rewired My Brain for Higher Earnings…without even realizing I was doing it.

Here’s a revealing exercise. How would you complete the sentence: I’d love to make more money, but_______________.

You probably came up with some perfectly good reasons why you can’t: “I’m too old. I’m too young. I don’t have time. I have little kids. I don’t want to work that hard.”

Your reasons may feel rational. But they are not the truth. They are simply deep-seated beliefs, messages you repeatedly heard growing up that have become deeply embedded in your brain.

These beliefs, far more than any external factors, are the reason you’re stuck in underearning. Whenever you attempt to do something contrary to your beliefs, your brain screams bloody murder: “Stop! Don’t go there! Danger! Danger!”

Overcoming Financial Paralysis

I was newly divorced, raising 3 daughters, when I got tax bills for over $1m. My ex was responsible, but he left the country…leaving me with very little in the bank. My father refused to lend me the money. I was angry and terrified. I had no choice. I had to get smart about money.

I tried going to classes, reading books, but nothing made sense. I felt immobilized. Nowhere in those books or classes could I find a solution for my paralysis. Until I took matters in my own hands.

I stopped focusing on the practical mechanics of money and started plumbing the deepest recesses of my psyche. Writing in my journal proved profoundly revealing.

I became aware of a familiar voice that kept telling me how stupid I was. Instead of ignoring it or letting it hold sway, as I always did, I began a dialogue with that voice, asking it where it came from and what it wanted.

I immediately heard my father telling me, often and in no uncertain terms, that managing money was a man’s job. As a woman, I did not have what it took to deal with finances.

So of course, I was terrified that if I tried to take charge, I’d botch things badly, blow it all.

Rewiring Your Brain for Higher Earnings

In my book, Overcoming Underearning, there’s a story about a snail climbing a cherry tree in the middle of winter. A beetle looks down, spies the snail slowly inching up the frozen bark, and cries out, “There ain’t no cherries up here.”

Unfazed, the snail replies, “There will be by the time I get there.”

That little snail offers us a potent formula for financial success. Think big. Act small. And, no matter what, never, ever stop until you attain your goal.

The idea is that if you do something everyday, no matter how small, no matter how brief, you will eventually arrive at your destination.

But it’s not just the practical, external steps that matter. The inner work is a critical factor.

The Difference Between Men & Women…in Investing

For over 20 years, I’ve been baffled.

Sure, we women have become excellent dollar watchers and bargain hunters. But investors? Forget about it. We want to learn, but lack the confidence to act.

And here’s what’s really baffling. Once women enter in the market, we’re actually better investors than men.  Key findings in a recent article on The Motley Fool, (https://www.fool.com/research/women-in-investing-research/) show that “female investors earn better returns than men—up to 1% in some studies and, on average, women lost 2.5% of their stock portfolio value in 2015, while men lost 3.8%.”

But, women are still less confident than men in their investing ability. Only 9% of women think they make better investors than men according a Fidelity report.

The Secret to Financial Miracles (for proof it works, read till the very end)

(This was inspired by a discussion last week, in my online community, The Wealth Connection. I listened with awe to women who put this principle into practice and reported miraculous changes.)

You want to create financial miracles? Let me tell you how.

The secret is deceptively simple, incredibly powerful, yet can be so uncomfortable, many won’t want to do it.

But if you’re willing to try, and you’re consistent in your efforts, you’ll experience significant change, often within a very short time.

The secret is this: Stop telling your old story.

Stop talking about your life as it’s been: your flaws, your fears, your sorrows and distress. And start talking about the life you desire to create: who you want to be, what you want to do, how you want to feel, as if it’s already true.

“What you share you strengthen,” A Course in Miracles explains.

The Secret to $uccess No One Ever Talks About

I was mystified. It was 1994. I’d begun researching my first book, Prince Charming Isn’t Coming, by interviewing women who worked in the financial industry—investment advisors, mortgage brokers, bankers, etc.

After all, I assumed, financial professionals were the perfect candidates to illustrate the book’s theme: how women went from being ignorant to smart about money.

Believe me, I never expected how many would tell me: “I do this for a living, but my own finances are a mess!”

How could that be?? Decades later I discovered the reason.  In a word, Self-Efficacy, or rather the lack of it.

Self-efficacy—a psychological concept developed by the Stanford psychologist Albert Bandera—is the belief that I can do whatever I decide to do, trusting I’ll succeed no matter what.

It’s the difference between knowing what to do and actually doing it, between being highly competent and feeling truly confident.

What is Wealth? (Hint: It’s Not What You Think)

I’ve been doing a lot of interviews lately. My latest book, Rewire for Wealth, made its debut last week.

The one question I’m asked most often is this: How do you define wealth? It’s a great question. And there’s a gazillion different responses. Most people will define wealth with a dollar figure that’s at least double what they currently have.

But I see it differently. Wealth is not an amount. It’s a mindset.

I know women worth millions who are financially insecure. I know many who have far less and consider themselves bountiful. Wealth without well-being is not the aim of my book or the work I do. Financial well-being means you’re in control of your money instead of being at its mercy.

A Grand Experiment in Mind Training (And A Gift to Support You)

I spent New Year’s Day mulling over goals. Normally, I come up with a fairly long list of things I want to accomplish over the next 12 months. This year, however, I decided on only one.

Neuroscience research has convinced me that this single goal is so astonishingly powerful, that if I stick to it—and I fully intend to—will produce profound changes in my life. And yours too if you care to join me.

My one goal for 2021 is: Whenever I notice I’m having a negative thought, I will immediately replace it with a loving one.

Words are powerful. Language literally shapes our brain.

Whatever you repeat often enough—whether the words are in your head or come out your and mouth, even if they are a lie—your brain will hold as truth, your words become self-fulfilling prophecies and your behavior will follow suit.

Case in point: How drastically different conversations are with high earners than with their lower paid peers.

Don’t just Resolve…Rewire!

The ritual begins the morning after Christmas. I wake up wondering about the coming year. As I write, 2021 looms before me like a blank canvas and I ask myself—how do I want to fill it?

Thus begins the Annual Writing of My New Year’s Resolutions. I suspect many of you may be doing the same.

Even if you don’t actually write them down, I imagine you contemplating what you want to achieve in the coming 12 months.

We do it even though we know that New Year’s Resolutions rarely work. In fact, 80% of us give up by the second week in February.

That’s why I’m doing it differently this year. I’ve discovered another way, a better way, to bring those Resolutions into reality. Don’t just Resolve…Rewire!

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The Immense Power of Shifting Your Perception

“There is another way of looking at the world.”  When I read those words in A Course in Miracles (ACIM), I had no idea what a game changer they would be for me.

I realize now, after studying neuroscience, the Course was telling me a profound, but simple, secret to creating miracles AND rewiring your brain.

The secret is this: whenever you’re upset, disturbed or challenged, say to yourself: “There must be another way of seeing this.” 

Then consciously and consistently change, or reframe, the way you interpret an event. It makes no difference if it’s true or not.

The moment you start telling yourself a new story, your brain’s wiring will change. And when your brain changes, your world changes miraculously.

Admittedly, reframing can be difficult. I’ve found three techniques that have helped me shift my perception—and, as I’ve only recently understood—reprogram my unhealthy beliefs and behaviors into much healthier ones (which, in itself, is a miracle).

Meet Barbara Huson

When a devastating financial crisis rocked her world, Barbara Huson knew she had to get smart about money… and she did. Now, she wants to empower every women to take charge of their money and take charge of their lives! She’s doing just that with her best-selling books, life changing retreats and private financial coaching.

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