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Are You An Underearner? Check Out These 5 Often-Asked Questions.

Questions. I get a lot of them. I thought I’d share some of the most often asked ones, in this and future blogs. Who knows, maybe you’ve been wondering the same thing. Or, maybe you have a better response than mine. Let me know…

1. How is underearning self-imposed?
If you look at the 10 traits of an underearner—for example, they talk as if they’re trapped; they give away their power; they are self-saboteurs, codependent, vague about money and often anti-wealth—you can see every single trait is a result of a choice we made.

2. What is one thing I can start doing NOW to live up to my full potential and earn what I deserve?
Do what you’re most scared to do. The number one requirement for going to the next level in your life is the willingness to be uncomfortable, to do what you think you can’t do. Don’t worry if you’re not sure what that may be. You’ll know exactly what it is the moment you hear yourself saying “I can’t do that,” or “Oh no, that’s impossible.” Fear always points the way to growth.

3. I’m great at saving, but I shy away from investing. I know a lot of other women do too. Why do we do this?
Because investing seems so complicated and overwhelming! “And we women are so damn busy, who has time to learn?” That’s how I felt—until I realized that it’s a matter of taking small steps, doing a little something every day, like reading the business section of the newspaper, perusing financial sites, watching PBS nightly business report, taking classes, talking to others about money. Watch what happens after 3-6 months. Then find a financial advisor you can trust (I wrote a booklet that tells you how, available on my website).

4. Women entrepreneurs are notorious for not charging what they are worth. How can I overcome this tendency?
By valuing yourself, believing in what you do, then speaking up and asking for more because you know you’re worth it. That’s what I had to do to make six figures. I had to raise my fees, bargain harder, even though I was scared to death to do it. Not everyone agreed to pay my higher fee at first, but enough did that my income went up significantly, without having to work any harder!

5. You say that focus and intention are critical to overcoming underearning. Why?
One of the most “popular” ways intelligent, talented, ambitious women keep underearning is by being scattered, unfocused, pulled in too many directions. They may be genuinely motivated to make money, but they don’t realize that stretching themselves too thin dilutes their energy and is an act of self sabotage.

Does any of this ring true for you? I’d love to hear your thoughts!

Finding A Financial Professional


Those of you familiar with my work know this about me: I’m a big fan of using financial advisors.

The reason: we women are so busy, many of us of don’t have the time, interest, or knowledge to manage our own money (and do it well). Of all the women I’ve interviewed, the ones with the highest networths didn’t necessarily earn (or inherit) the highest income. But the whopping majority did work with financial professionals.

The challenge: how do you find a trustworthy financial advisor?

The strategy: Ask for referrals from people who are happy with their advisors. Or go online to find names of advisors near you. Try these sites:

www.napfa.org — National association of Personal Financial Advisors

www.garrettplanningnetwork.com — the Garrett Planning Network of financial advisors who work for an hourly fee.

www.cfp.net — the website of Certified Financial Planners

The solution: Resist the urge to sign up with the first advisor you meet. Interview at least 3. Ask questions such as these, then go with your gut instinct:

1. Would you tell me about yourself?

2. Do you specialize in certain types of investments?

3. Who are your clients?

4. How do you charge for your services, and what costs might I incur working with you?

5. How often do you communicate with clients, and how often might I expect to hear from you?

6. Have you ever been involved in any lawsuits, arbitration, or disciplinary problems?

7. Is there anything you want me to know about you that I haven’t asked?

Need more help? I’ve written a booklet filled with great advice: Finding A Financial Advisor You Can Trust. You can order it on my website.

I’d love to hear your tips about finding an advisor.

5 Tips for Getting Paid What You Really Deserve

I’ve learned a lot from interviewing high earners. But perhaps the most significant lesson was this:

Even though these women were not driven by money, they demanded to be well compensated because-and here’s the Big Lesson- they felt they were worth it.

The problem: women, in general, devalue themselves. These women, however, taught me specific ways to strengthen self esteem. Here are 5 tips for pumping up your self-worth along with your net worth.

  1. Think Big, Then Think Even Bigger5 Tips for Getting Paid What You Really Deserve – What most of us do is unwittingly limit our earnings by lowering our expectations. Especially women. The idea is to think in terms of what you are worth, not just what you assume the market will bear.
  2. Do Your Homework – One of the worst negotiating mistakes women make is picking a number out of the air that’s way too low. The smarter ones find out their market value by researching the going rates, then ask for more than is offered so they’ll have room to maneuver.
  3. Take the Initiative – Have tangible evidence of what you bring to the table. Maybe you saved your company x amount of dollars or had an idea that generated so many sales. Every time you accept more responsibility, successfully complete a challenge or create positive changes, document it. Keeping records is an effective means of demonstrating your value to an organization.
  4. Daily Affirmations -Act As If – Affirmations are positive statements expressed as if they’ve already happened. For example: “I have the confidence to ask for what I want.” “I deserve more money in my life.” Write them down. Post them in full view. Say them out loud as often as possible. When you act as if you’re worth a lot, you’ll eventually convince yourself as well as others.
  5. Challenge yourself in other areas – A stretch in any area of life has a ripple effect in other areas as well. If you can’t quite get yourself to volunteer for that tough assignment or ask for a raise, try signing up for an art class or running a marathon. Anything that puts you out of your comfort zone builds confidence and self-worth.

By practicing these tips, you’ll begin to notice a shift in how you feel about yourself. Making more money becomes not something you should do, but something you have to do-because you know in your heart you’re worth it.

If you have other suggestions, I’d love to hear them.

The Secret of SHE

I just got an enthusiastic email from a client: “I feel as if I have discovered from you a magic secret of life that nobody else on the planet knows about.”

OK, she may be exaggerating…a bit. But in truth, what she learned IS one of the most powerful, and best kept secret among Successful High Earners (SHEs). It’s also the biggest show-stopper for underearners.

The secret– so utterly simple, yet so profoundly difficult—goes like this: “When you commit to a goal, you don’t have to know how you’ll achieve it. You just need to do what comes next.”

I learned this from my interviews with SHEs. To paraphrase a famous quote, they’d set a goal, jump off the cliff, and build wings on the way down. Conversely, Underearners think they must have a full-blown plan all figured out before they’ll even allow themselves to consider taking a leap.

Here’s a typical conversation (from an actual email):The Secret of SHE

Woman: “When you say we ‘don’t have to figure it all out,’ does that mean I don’t have to figure out exactly how I am going to make the money I want to make?”

Me: “Yep. “

Woman: “Hmmm, that goes against my business school training that taught you have to make a business plan, a marketing plan to achieve your revenue goals.”

She’s right. The secret runs counter to society’s teachings. But the most successful high earners taught me otherwise.

The lesson I learned from them: The HOW is NOT important. I repeat, the HOW is NOT important. What matters most is your degree of commitment.

Here’s how the secret works. Commitments are like magnets. They draw opportunities to you, often disguised as coincidences. You turn on the news, step on the bus, bump into a friend, hear the phone ring, and from absolutely nowhere, someone or something shows up that’s just what you need.

(Warning: If synchronicities aren’t forthcoming, revisit you commitment. There’s a direct correlation between fierceness of commitment and frequency of coincidences.)

That’s how the secret works. Once you commit to a goal and get out of your own way, it’s mind boggling what can happen. Try it, and tell me your results.

Seven Things Smart Women Know About Money

woman on stairs1. Smart women think beyond being a wage earner and dollar watcher to become a wealth builder. Wealth has nothing to do with what you make. Wealth comes from what you do with what you have. You create wealth by investing in assets that will grow faster than inflation and taxes take it away.

2. Smart women don’t wait until they have a lot of money to begin. Wealth begins with as little as $25 to $50 a month. (If you simply put $2.00 aside every day, you’d have saved more than $60 at the end of each month). Through the “magic” of compounding, small sums grow into a sizable portfolio.

3. Smart women don’t wait for a crisis to get started. A crisis is the worst time to start anything. You can’t think straight. You tend to make terrible decisions, sink into paralysis, and leave yourself wide open to financial losses. Instead, make a conscious choice to become smart with money.

4. Smart women know with total conviction they must do it themselves. Dispelling the myth that “someday my prince will come” is the most important financial decision you will ever make. Prince Charming need not be a man, or even a person. Our “prince” could be an insurance settlement or the lottery, anything we fantasize will save us financially.

5 Smart women talk to others about money. You can learn so much from another’s mistakes and draw inspiration from their successes. You can use others as sounding boards, role models, and sources of encouragement, advice, and information. Why not start a financial book club or discussion group?

6. Smart women deal with their unconscious attitudes to avoid sabotaging success. If you find yourself fogging up or spacing out, if you can’t seem to apply the information you learn, or resist learning it in the first place, then chances are, psychological factors are impeding your progress. Once you identify your internal blocks, success can occur spontaneously, almost effortlessly.

7. Smart women understand risk makes her wealthy. Risk in the market refers to volatility and volatility refers to price swings. The more a stock moves up and down, the riskier it is. But those fluctuations only matter when you sell your holdings. The longer your time horizon, the less important those ups and downs are. If you’ve got say 10 years, those daily fluctuations are irrelevant.

It’s not about money…

A lot of women in my workshops tell me they feel guilty about wanting to make more money, as if a profit motive were something shameful. I understand their conflict. I used to struggle with it myself. But that was before I wrote my book, Secrets of Six-figure Women. Stone archI always asked every woman I interviewed this question: Are you doing what you’re doing for the money? With rare exceptions, every one swore that it wasn’t the money that motivated her success. It was what the money represented, something much deeper, more personal, and very individual. These women were driven more by what they hoped to achieve rather than what they aspired to earn. Each one had a vision for her life based on cherished values like recognition, independence, security, or achievement. These intangible goals rather than hard cash provided the fuel for their financial success.

However, there was an important distinction that made a big impact on me. Granted, these women weren’t in it for the money. But at the same time—this is the key—they darn well wanted to be well compensated because they felt they were worth it. Their financial success didn’t come from the love of money, but love of self…and the value they placed on what they offered.

I have come to see that achieving self love, self worth, self respect are the real secrets to financial success, much more so than working longer hours or seeking multiple streams of income. Would you agree?

Getting Past the Stuck Point

I once kept a quote on my wall: “We pray to God when our foundation is being shaken, only to find out it’s God who is doing the shaking.”

I often recall those words when I coach women.

CalculatorJust yesterday, I talked to a client who was almost in tears. Her husband’s business unexpectedly went belly up. Suddenly, they had no income. She was forced to get a higher paying job.

“Do you think this crisis has anything to do with my decision to make more money and my lack of action?” she asked.

Obviously it was a rhetorical question.

I see this pattern all the time. Women do not get serious about money—making it or managing it—until a crisis hits. Either their world falls apart, or feels like it’s about to. That’s when they finally take action.

I did it myself. I waited until a million dollar tax bill almost wiped me out. Not smart!!

How about you? Are you avoiding financial stuff until the pain gets worse than the fear? Are you looking for a way to get going without having your very foundation violently (or even mildly) shaken.

If so, try this experiment. Focus on what inspires you and stop dwelling on what scares you. Forget all the things that can go wrong. Instead consider all you can do when you have more money. Not just buying more shoes, but making a difference. Think about the joys of philanthropy, leaving a legacy, contributing to causes you feel passionate about, helping your kids, your parents, people you love.

That’s what I finally did. I started thinking about what kind of a role model I wanted to be for my daughters instead of obsessing about screwing up. When I made that shift, I had no choice…I could no longer let fear stop me!

I’d love to hear other ideas for getting unstuck. What worked for you?

Financial Abuse is a Form of Domestic Violence

WeddingI’m really excited about a groundbreaking project—The Allstate Foundations Domestic Violence Program. They’ve hired me as their spokesperson.

For the first time, a large corporation is addressing an issue on a national level that no one’s talking about—Financial Abuse.

We tend to think of domestic violence as physical, emotional, and verbal. Yet financial abuse is just as insidious and dangerous….perhaps even more so because we don’t recognize it.

For years, I was the victim of financial abuse. And I had no idea. The signs were there. I just didn’t see them.

For example: My husband controlled the amount of money I had access to. He refused to discuss our finances with me, and withheld important information and documents. He got us into illegal deals, “forgot” to pay taxes that were in my name, racked up a huge debt, then left the country, so I was left holding the bag! I was so embarrassed and ashamed of my ignorance, I told no one what was going on.

According to a recent poll by The Allstate Foundation, the number one reason victims stay with their abusers is financial instability. So The Allstate Foundation is doing something about this horrific problem. Aside from raising public awareness and thought leadership, they’ve created 2 amazing programs:

  • A financial education curriculum designed especially for advocates and survivors of domestic abuse.
  • An Education and Job Training Fund that provides women with immediate grants for finding work or improving their skills.

You can find out more on www.econempowerment.org. If you are in immediate danger, call the National Domestic Violence Hotline: 800-799-SAFE (7233) .

Please spread the word. According to a 2006 Allstate Foundation national poll, over 74% of us know someone who is the victim of domestic violence. Now you can help.

Compatibility is the Key

Here’s some good advice for all single women. When you start dating someone, find out first thing if you are financially compatible. True, conversations about money can be awkward, especially in the beginning of a relationship. But, according to an article from the Detroit Free Press titled: In Romance or Finance, Compatibility is the Key…money matters should be addressed sooner rather than later.

Talk“If you wait until after you’ve fallen madly in love, it may be too late to extricate yourself,” said Ginita Wall, co-founder of the Women’s Institute for Financial Education.

I couldn’t agree more. Here’s the good news. According to the article, if you’re not ready to talk turkey, at least look for signs that you’re well-suited. For example:

  • Ask about their past experiences, their early memories with money, or how their parents handled finances.
  • Pay attention to their spending habits, and if you’re comfortable with them.
  • Notice how they pay for purchases: cash, debit, or credit.
  • Consider if their lifestyle makes sense. “A person’s choice of car, clothes, and home are obvious conversation starters,” notes one expert.

Love may be blind. But when it comes to money, you’re really smart to keep your eyes wide open.

Meet Barbara Huson

When a devastating financial crisis rocked her world, Barbara Huson knew she had to get smart about money… and she did. Now, she wants to empower every women to take charge of their money and take charge of their lives! She’s doing just that with her best-selling books, life changing retreats and private financial coaching.

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