Don’t Let Your Brain Be the Boss!

Written by Barbara Huson

Quick. Pick one. Which would you rather have: (A) Higher earnings or (B) More in savings?

I’m guessing you went for (A). Most people do. We tend to be far more concerned with increasing our income rather than growing our net worth. But hey, it’s not our fault. That’s how our brain is wired.

A recent Cornell University study discovered that our brains are biased toward earning and against saving. Perhaps it’s the immediate gratification our paychecks offer while socking away savings feels about as gratifying as watching grass grow

“Fundamentally it comes down to this,” the study reported. “Saving is less valuable to our brains, which devote less attentional resources to it. Our brains find saving more difficult to attend to.”

The Secrets to Wealth Building…Revealed at Last!

Written by Barbara Huson

“What are the secrets to being wealthy?” she asked, a tinge of desperation in her voice. “I feel like rich people know these secrets that I never learned.”

She was right. There are Secrets to creating wealth. And I understood her frustration. I struggled with this same question for years, never getting a satisfactory answer.

The truth is, very few people actually understand how to become a Wealth Builder. Everyone, however, knows how to be a Consumer.

As a Consumer, when money comes in, you go out and spend it. Granted, you may be an excellent Dollar Watcher and Bargain Hunter. But that’s not how you build wealth.

Living As If You Matter

Written by Barbara Huson

I once saw a poster that made a lasting impression. On it was written: Will it matter that I was?

Those words struck me like lightning bolts. I realized, after 40 years on this planet, I had never felt like I mattered…which explained the seemingly inexplicable angst I’d experienced my entire life.

That’s when I made a decision. I vowed to do something ‘important’ so I’d finally feel like I mattered. And off I went.

I wrote a book, then several others. I appeared on national TV. I spoke to large audiences. But no matter how loud the applause, it never drowned out my sense of insignificance.

Overcoming the Beliefs that Limit Your $uccess

Written by Barbara Huson

Dear Entrepreneur,

If success eludes you and profits are paltry, a new study sheds important light on your situation. Being a business owner myself, I found it quite illuminating.

All 357 female entrepreneurs surveyed knew what they needed to do to grow their business. Yet they “expressed doubt” about taking those steps due to their limiting beliefs.

“Female entrepreneurs limit their business success because they hold beliefs that lead to small actions instead of big ones,” the study reported. Or they avoid acting altogether.

Bottom line: The more limiting your beliefs, the lower your earnings.

NOTE: I believe the findings apply to all women, working or not. We all tend to struggle with limiting beliefs, don’t we?

Who Said Money Equals Power?

Written by Barbara Huson

Money does not give you power. Power comes from the choices you make. That’s a very important distinction. Not all high earners are powerful women.

Successful women fall into two groups. The Successful High Earners and the Hard-driven High Earners.

Hard Driven High Earners are superwomen on steroids, classic workaholics, who’ll breakdown before they slow down. They are not powerful women. They live in deprivation…not necessarily of money, but time, joy, freedom, and control of their life.

Finding Pleasure in a Challenging Process

Written by Barbara Huson

I remember sitting down to write my first book. I was so excited. Until I read what I wrote. It was awful. I tore up the pages in utter defeat.

This went on for months. I’d write. Read the draft. Rip it up in disgust. Walk away in despair. Eventually the book got written but oh, did I suffer. It was the same with each of my next 6 books.

When I started working on my 8th book, I swore I’d do it differently. And I did. Here’s how I made the process actually pleasurable. I share it with you because even if you’re not writing a book, these steps apply to any project that feels difficult or insurmountable.

Money as a Sacred Tool

Written by Barbara Huson

It’s what I call the Higher Work of Wealth–understanding that financial success is a spiritual journey; that financial abundance is a divine right and a divine duty; and that financial accountability is a sacred responsibility.

Looking at money from this perspective makes the often-overwhelming task of making more money and managing it wisely seem easier and definitely more meaningful.

I’ve come to believe, from my own experience, that money (respecting and appreciating it) is a vital tool for doing what we were put on this earth to do.

I’ve always believed that we are here to do God’s work. But we cannot possibly follow our God-given destiny, if we’re drowning in debt or struggling to make ends meet.

A Heroine’s Journey: The Feminine Path to Financial Independence

Written by Barbara Huson

In my book, Prince Charming Isn’t Coming, I likened the process of financial independence to a Hero’s Journey.

However, as I have since discovered, Heroines follow a somewhat different path. But those differences are significant.

In traditional accounts, the male Hero, responding to “The Call” (something’s missing or was taken), sets out in search of treasure (the holy grail or helpless maiden). As he travels (outside his comfort zone), he battles dragons and experiences ordeals (his fears), ultimately finding the treasure (something outside of himself).

In this traditional telling, the man is the savior; the woman is the passive princess.

The Heroine’s Journey also begins with “The Call” (she’s unhappy or dissatisfied). Unfortunately, women too often respond by waiting to be saved.

Welcoming Your Warrior Archetype

Written by Barbara Huson

There is inside each of us a long-buried treasure—a deep-seated source of strength, daring, and focus—otherwise known as the Warrior Archetype.

This Archetype is the psychological blueprint for leadership and courage, for fierce determination in the face of incessant obstacles.

I believe the Warrior Archetype provides the missing link in women’s evolution. The Warrior carries the hardwiring for our power.

Unfortunately, a lot of women shun this Archetype. They equate Warrior energy with cruelty, destruction and violence.

Power-From-Within

Written by Barbara Huson

If you’re not where you want to be financially, consider this. Your difficulties may have little, if anything, to do with money, but your fear of or ambivalence about power…because you don’t understand true power.

Basically, there are 3 kinds of power:

Power Over (Domination)
Power With (Collaboration)
Power-From-Within (Dominion)

The drawback with the first two is that exercising power depends on others cooperating.

True, authentic power derives from the 3rd—Power-From-Within (a term coined by feminist author, Starhawk)—which comes from your mind.

When you understand how to control your thoughts (vs trying to control other people), you’ll discover the immense power you have, regardless of what’s going on ‘out there.’

Success

Don’t Let Your Brain Be the Boss!

The Secrets to Wealth Building…Revealed at Last!

Living As If You Matter

Overcoming the Beliefs that Limit Your $uccess

Who Said Money Equals Power?

Finding Pleasure in a Challenging Process

Money as a Sacred Tool

A Heroine’s Journey: The Feminine Path to Financial Independence

Welcoming Your Warrior Archetype

Power-From-Within

Meet Barbara Huson

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